The match cut is one of the most fundamental editing techniques. This is how trailer editors especially can use them to draw the audience into a story and hold onto their attention.
Cutting a trailer for the first time is very intimidating, but production music made specifically for trailers is a fantastic way to learn the typical 3-act structure of a trailer.
Transitions are the glue that make a great trailer; they're one of the hardest things to edit, but learning how to master the various techniques opens up a world of possibilities.
How to make your game trailer like a literal tutorial, and why you might want to do it.
How to think of a game trailer as a video tutorial, and spice it up with some in-world flavor.
How to think of a game trailers like a tutorial, and communicate via simple shot selection and editing.
There are a number of things that I think about while editing a trailer that guide my decision making. Here's what they are, and how I arrived at them in my career as an editor.
"Mise en place" is a French culinary term referring to the set up required before cooking.
This post gets into the nitty gritty of how I organize my project folder structure, and templates for my editing projects.
Deconstructing the elements of a trailer is one of the best ways to learn how to make better trailers.
These are the key things that I focus on when I'm watching trailers analytically.
The Matrix is one of my all time favorite trailers, and this post breaks down just why it must've been an absolute joy to cut. Topics discussed include: 3-act structure, selecting dialogue, and cutting in visuals.